News 2011
# 1 (73) February, 2012LUKOIL
On December 7, OJSC LUKOIL, for the first time in Kazakhstan, held a seminar-meeting of PR-managers at which the results of the contest «Best Jubilee PRоеkt» have been summed up. In their presentations the contest winners shared their unique experience in interacting with the state bodies and running social projects and the work of corporate mass-media.
The representatives of foreign divisions of LUKOIL’s group of companies told about the details of work of PR-services in the European countries, about the impact of local laws and mentality of the country’s residents on the managers’ activity. The winner in nomination “Internet Project”, A. Tumova, public relations manager of LUKOIL Czech Republic Spo., presented an original method of promoting the LUKOIL’s brand through the creation of a webpage in the popular social network «Facebook». Presentation by P.V. Bogomolov, Government and Public Relations Manager of LUKOIL Overseas Ghana Ltd. (Africa), has caused admiration and respect among the seminar participants for the job done by PR-service. A.P. Kirillov, director of the Caspian division of LUKOIL Overseas (a prize-winner in nomination “Sports +”) told about the wide possibilities of PR-work through the conduct of sport contests by giving as an example a billiards tournament which was dated for the Day of Journalism.
Also, the representatives of OJSC LUKOIL’s partners in Kazakhstan – NC KazMunayGas, Chevron Eurasia and Теngizchevroil – acted at the seminar. PR-managers said about the specificity of doing business in Kazakhstan, about the companies’ social projects many of which, being unique, have caused a great interest of the Russian colleagues.
The participants in the seminar-meeting held in Almaty demonstrated a high corporate spirit, mutual respect and willingness not only to share their knowledge and experience, but also to render a practical assistance to their colleagues.